The market is bleak but this smartphone still set a record on the first day of sale in Vietnam

Launched on March 31, the Redmi Note 12 series impressed users with its youthful design, strong performance in the segment and especially the brand ambassador, young singer MONO. The Redmi Note 12 series product line is aimed at the young user segment, with 2 options: Redmi Note 12 standard version priced at under VND 5 million, and Redmi Note 12 Pro 5G priced at under VND 9 million, meeting the “standard” only” the daily needs of young people.

The number of orders reached 20,000 orders

On April 6, many retail systems officially opened the sale of the Redmi Note 12 series duo as well as handed over the device to users who pre-ordered it from March 25 before. According to statistics from major retail systems in Vietnam, the number of pre-orders for Redmi Note 12 series has reached an impressive 20,000, helping Xiaomi to set a new record even though the Vietnamese smartphone market is at a rather good stage. “bleak”.

Specifically, at FPT Shop, this system recorded 7,000 orders of Redmi Note 12 series and became the retailer with the largest number of orders for Redmi Note 12 series in Vietnam. On the opening day of April 6, this system also organized many lucky draw programs to thank customers, the special reward is 2 Redmi Note 12 for the 2 luckiest customers.

Pham Quoc Bao Duy, Director of FPT Shop’s mobile product industry, said that Xiaomi’s Redmi Note series is a popular product line and is suitable for a wide range of customers from students, office workers to laborers. popular movement. He also mentioned the outstanding advantages of this year’s Redmi Note 12 series that make this product line a strong impression on users.

“Besides the product has been upgraded in configuration compared to its predecessor – Redmi Note 11, the Redmi Note 12 offer is more attractive but the price remains the same – only VND 4,990,000 for the 4GB-128GB version. This product is reflected in the number of 7,000 orders in just 13 days of depositing at FPT Shop.Moreover, Xiaomi invested heavily when inviting MONO to be the brand ambassador for the Redmi Note 12 Series, creating a breakthrough. making a big difference in the mid-range phone line,” added Mr. Duy.

Talking to reporters, a representative of CellphoneS said that the system recorded more than 3,000 pre-orders for the Redmi Note 12 series. Currently, CellphoneS has also returned goods to customers who pre-ordered on the evening of the opening day of April 6. It is known that CellphoneS is one of three major retail chains and a partner of Xiaomi in this sale.

98% of users are interested in Redmi Note 12

Xiaomi introduced 2 versions of the Redmi Note 12 series in Vietnam, including the standard version with a list price of VND 4.99 million and a Pro version with a list price of VND 9.49 million.

In fact, these two versions of this year’s Note series focus on two completely different user segments. Specifically, the standard version is intended for student users, who are not too rich in finance, while the Pro version is aimed at those who prefer more powerful performance hardware. It is therefore predictable that the standard version will be preferred.

The representative of FPT Shop system shared that this year’s Redmi Note 12 standard version has a very high order rate, up to 98%, which means that users are mainly interested in the standard version with attractive performance on price. more than that. Although the Pro version has stronger performance, the nearly double price can be an obstacle for those who love the low price of Redmi phones so far.

The CellphoneS system also recorded orders for Redmi Note 12 standard versions, accounting for 80% of the total number of orders. Viettel Store system recorded 91%.

Ngoc Long, currently a freshman at the Hanoi Institute of Post and Telecommunications Technology, said that Redmi Note 12 is a machine worth buying for just over 4 million VND. “Since I started pre-ordering on March 25, I ordered one because my old phone was broken. I used Xiaomi from the Redmi Note 7 series with the first 48MP camera, then upgraded to Redmi Note 10. Pro and now Redmi Note 12. The selling price of 4.5 million VND of Redmi Note 12 is completely reasonable for students, “ said Ngoc Long.

Redmi Note 12 standard version is equipped with many advantages compared to the price of less than 5 million VND, which can be mentioned as a youthful design with many color options, enough Snapdragon 685 chip, a set of 3 50MP cameras that meet well. basic photography needs as well as a 5000mAh battery with 33W fast charging.

With the Pro version, the device is upgraded with a performance upgrade with a Dimensity 1080 chip, accompanied by a more trendy design, as well as a faster 67W charging capacity, but the price is up to 9 million VND, almost double that of with the price of the standard version.