If you have to make an important decision, listen to Jeff Bezos: ‘Don’t rationalize’

Amazon founder Jeff Bezos has gone through great failures on the road to becoming the richest person in the world.

He had a major failure with the Fire phone, but Bezos understood that it set the stage for the greater success of Echo and Alexa.

Whether he fails or succeeds on a scale different from most of us, Bezos also thinks that the process behind important decisions is at the heart.

Speaking at the Washington, DC Economic Club in 2018, Bezos shared a very close philosophy that the media rarely cares:

“All of my best decisions in work and life come from my heart, my intuition, my instincts … not by analyzing my data. If you can make decisions based on your but it should, of course. But it turns out, in fact, your most important decisions are based on your instinct, intuition and intuition. ”

Scientific reasoning to listen to your heart

You may have heard the advice “follow your heart” when making big decisions. While it may be Bezos’s own way to make decisions, it’s clear that everyone’s intuition and instincts are hard to act without the full direction of the heart.

For those who are familiar with the image of a Jeff Bezos, portrayed by the press as a cold-hearted person in his management style, then this “softness” will cause a little surprise. In fact, that impression is completely different from the truth. Many people believe that the word “heart” is always associated with the negative things in the business, but medicine has come to a completely different conclusion.

The pumping unit located in your chest not only works to transport blood and oxygen to the body. According to research, the heart and the brain work together as an intelligent whole, and communicate with each other. In fact, the heart is the boss of the brain and sends more signals to the brain than the opposite.

In an interview, Dr. James Doty – a famous brain surgeon – said, “… instead of passively waiting for instructions from the brain, the heart not only thinks for itself, but sends signals to the rest of the body “.

Dr. McCraty, vice president and director of research at HeartMath Institute, also said that studies have confirmed that “the heart regularly informs the brain of the emotional state of the body, and as a result it deeply influence brain function as well as decision making process “.

When people experience a steady stream of positive emotions (eg, being cherished, inspired and happy), the heart goes into a state called “coherence.” This means that the continuous communication between the heart and the brain is in an ideal state, enabling people to have an optimal level of activity and working. ”

Let the heart lead the way

A recent study conducted by the Medical Alert Buyers Guide shows that people who follow the instructions of the heart often have a higher level of satisfaction both in their career and in life.

So, if you want to succeed in your career and lead a more fulfilling life, heed the advice of the world’s richest man: “Follow the whisper of the heart.”