Huawei fell out of the top 4, the market share gradually returned to zero in Vietnam

GfK’s report shows that in November 2019, Huawei had 0.3% of the smartphone market share in Vietnam, the lowest in more than a year. This month, the whole domestic smartphone industry sold 1,064,000 units, so Huawei sold more than 3,000 devices, meaning that only about 100 Huawei smartphones are delivered to consumers across Vietnam every day.

Last month, the company received only 0.8%, equivalent to more than 11,000 devices.

Once in the 4 largest smartphone companies in Vietnam but Huawei plummeted quickly and nearly returned to zero by the end of the year.

It should be remembered that before that, from November 2018 to April 2019, Huawei always held 4% -5.6% of the market share in Vietnam, ranked fourth in the market, just behind Samsung, Oppo, and Apple. During the second half of the year holding the No. 4 position, Huawei had the opportunity to become the most potential emerging smartphone company in 2019 in Vietnam, but the company has rapidly declined since May 2019 due to problems with the American technology firm.

On May 19, 2019, Google announced that it would not support Huawei’s upcoming smartphones with the new Android software update. Since Google’s announcement, several major technology companies have severed their ties with Huawei, prompting it to face an international crisis in the next half year.

As a result, Mate 30 Pro – Huawei’s most advanced smartphone to date – came to market without installing the Android operating system.

Since the Trump administration’s ban, Huawei smartphones have almost disappeared from the US market, declining in some other markets. However, the company maintains a presence in many countries and in China, still holding the position of smartphone company with the second largest smartphone consumption worldwide until this time.

Smartphone display booth at a supermarket in 2017. Photo: Hai Dang

In Vietnam, Huawei still sells Mate 30 Pro, while maintaining its presence by launching smart watches and wireless headsets.