YouTube researches new features to help creators monetize NFT

Even YouTube is starting to take an interest in NFTs. In a new letter published yesterday, YouTube CEO Susan Wojcicki said the company is looking for ways to enter NFT in the future as a new revenue stream for content creators.

” We’ve always been focused on expanding the YouTube ecosystem to help creators profit from emerging technologies, including things like NFT, while continuing to strengthen and improve the experiences that creators create. creators and fans get from YouTube .” The letter said.

This is part of Wojcicki’s latest letter to the YouTube community, which contains plans for areas the company plans to invest in in the future, like gaming and shopping, as well as ways to support homes. content creation. Not only NFT, Ms. Wojcicki also said that YouTube is looking at Web3 “as an inspiration”, with particular emphasis on opportunities in cryptocurrencies, decentralized organizations (DAOs).

YouTube’s statement about the potential of NFT is similar to the recent fact that many other platforms have their own versions of NFT support. Twitter is also now providing a new way for users of special JPEG files to ” show off their rare assets ” through a new profile picture. Meta, which owns Facebook and Instagram, also said it is preparing to launch a similar feature so users can display the tokens they own. Besides, an exchange for NFT is also being developed.

YouTube did not provide additional details about what the NFT feature will look like at the company.

Before that, many creators of some YouTube videos turned them into NFTs and sold them themselves. NFT Charlie Bit Me, which depicts a baby biting his brother’s finger, was sold at auction last year for $761,000. David After Dentist, a video of a baby disoriented after anesthesia, has sold as NFT for more than $11,000.

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