Wolfoo “goes to the big sea” bringing in 2 billion views per month in the international market

Tram Ho

Wolfoo – a heavyweight rookie in the digital content creation industry

Created and produced by a Vietnamese team, the Wolfoo animated series with more than 2,700 episodes broadcast on the Youtube platform, is an impressive highlight in the WOA creative ecosystem of Sconnect Vietnam Company. From the original English version, the Wolfoo series has been translated into 17 different languages ​​such as Spanish, French, Russian, Chinese, Japanese, Portuguese…

Launched in 2018, the little wolf Wolfoo has quickly achieved many impressive achievements with the diamond button recognized by Youtube, more than 2 billion monthly views, and many times reached the top 50 Youtube channels with the most ownership. The most views published by the online technology site Tubefilter.

 Each episode is about 3 minutes long is a journey of discovery and learning new things of Wolfoo wolf, thereby helping children practice 12 good characters and necessary skills: courage, gratitude, kindness. compassion, empathy, humility, integrity, perseverance, creativity, curiosity, teamwork, emotional self-control and communication.

Wolfoo “ra biển lớn” mang về 2 tỷ views mỗi tháng tại thị trường quốc tế - Ảnh 1.

Wolfoo Cartoons combine entertainment and education

Not only stopping at the animated series of entertaining and educational cartoons for children, Wolfoo also becomes a close friend to many global children through both commercialized Wolfoo character prints, and amusement parks. Wolfoo City educational game and Wolfoo Games game app.

The path to honoring Vietnamese animation from a passionate creative team

There is no denying the influence of the Wolfoo animated series on young audiences around the world, but not every stage of development is strewn with roses.

Mr. Le Dang Khoa – Head of Wolfoo production department (under Sconnect Vietnam Company) shared the difficulties of the first stage of production: “Behind the gold buttons, silver buttons, diamond buttons that we received, there are so many challenges that the whole team has worked hard to overcome.At one point, Wolfoo’s content uploaded to the channel only reached 2,000 to 5,000 views in a month, which is an extremely modest number compared to the number. more than 60 million views per day across the system at the moment.We have researched and tested a lot of designs, themes, ideas, scripts day and night to be able to meet the tastes of the audience. America.”

Mr. Le Dang Khoa added about the process of building the character image: “In the early stages of development, we considered whether to choose a perfect main character image, literally “a good child”. good”? We have chosen to give birth to the familiar Wolfoo image, which reflects reality, and focuses on conveying the message of humanity and education through close everyday situations.”

It can be seen that cartoons about animals are always a favorite of children. Stemming from the research and understanding of the audience’s tastes, the young Vietnamese creative team has built the Wolfoo image from the image and characteristics of the wolf, a brave, persistent, and intelligent wolf. team spirit and high discipline, and those are also the good qualities that children should learn and practice.

Wolfoo “ra biển lớn” mang về 2 tỷ views mỗi tháng tại thị trường quốc tế - Ảnh 2.

Wolfoo content production process at Sconnect Vietnam

Wolfoo and Ekip Viet are constantly reaching out to the massive empire

Understanding that conquering the US market with strict standards and increasing audience requirements is a big challenge, Sconnect’s creative team has constantly improved, improved product quality, and researched at the same time. , applying advanced educational methodologies in the world such as STEAM method, Montessori modern education method to best transform the content because that is the direction for sustainable development.

Wolfoo “ra biển lớn” mang về 2 tỷ views mỗi tháng tại thị trường quốc tế - Ảnh 3.

Wolfoo affirms the brand with Wolfoo City educational area

Wolfoo continuously expands its product ecosystem to meet a variety of needs and bring more value to children such as the animated Wolfoo Series, the animated Wolfoo music and the reality show Wolfoo show. . The massive ecosystem of the famous Wolfoo cartoon character set is the result of the efforts of the Vietnamese creative team carrying the big mission of “Connecting to create value around the world”, thereby increasingly asserting The innovative products “Make in Vietnam” completely meet the strict quality standards of the world, as well as being loved and supported by a global audience.

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Source : Genk