Warner Bros. boycotted for releasing the entire movie 2021 on HBO Max in parallel with the theatrical release

Tram Ho

Warner Bros. is one of the oldest film studios in the world, with a history that has stretched nearly a century. Established in 1923, until now Warner Bros. has collected for themselves a huge collection of works, diverse in genres, from movies to TV series, from animation to blockbuster live-action, all. Until now, they continue to show their remarkable strength with a series of different projects to reach many groups of audiences around the world.

The authority is like that, yet recently, this great monument of the movie and television industry is being repeatedly “stoned” and violently boycotted by a series of directors and actors. The cause of the incident is quite lengthy and complicated, but in general it is only for one reason: Covid-19 pandemic.

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The epidemic forced Warner Bros. Must make a historic decision: Release the entire movie project in 2021 on HBO Max, parallel to the theatrical release.

The protracted epidemic forced film studios to come up with new ways to release their projects, and streaming platforms emerged as the top choice in the current landscape. The name is Warner Bros. The choice to send gold is HBO Max – a new service launched on May 27.

Immediately after cooperating, Warner Bros. did not hesitate to put his series of blockbusters on this platform. The Wonder Woman 1984 will also be officially released on HBO Max this Christmas, in parallel with its theatrical release. That will help them somewhat limit the loss in terms of box office revenue, as there are still many theaters that are currently shutting down indefinitely due to the influence of Covid-19. In addition, the Justice League director Zack Snyder’s version will also be released on this platform, even divided into 4 small episodes for HBO’s “true quality” TV, and also for the audience to follow. than.

When the entire movie industry was not completely satisfied with this bold move, Warner Bros. continues to play big when he claims to adopt the same strategy for his entire 2021 projects. Among them are notable names such as Dune, The Matrix 4, Tom & Jerry, Suicide Squad, Mortal Kombat, The Conjuring: The Devil Made Me Do It or Godzilla vs. Godzilla. Kong. Warner Bros. Decision This has caused the number of registered accounts to use HBO Max skyrocketed by about 4 million users. A move that both sides have mutual benefits, but it makes the director’s world upset.

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Many of Warner Bros. ‘big blockbusters will be released on HBO Max, and the directors are extremely dissatisfied with the decision.

According to The New York Times, most companies, big actors are not aware of Warner Bros. ‘new strategy. until they announce it. This studio has unilaterally made a decision to release its projects on HBO Max, along with the screening in some theaters. That makes a lot of directors uncomfortable, even the American Directors Association is planning to boycott Warner Bros.

Recently, director Christopher Nolan has criticized quite harshly about Warner Bros. ‘decision: “ Some of the leading filmmakers and actors in the market today have been rest assured to sleep knowing that they are being matched. collaboration with the best studio in the world. But when they woke up, they realized in shock that they were actually just working on the worst streaming platform on earth . Before that, Nolan also proved very determined and fought to the end for the TENET super product to be released in theaters according to the original plan.

The talented male director continued: “ Warner Bros. Owning an incredible engine to help filmmakers work anywhere, whether on set, in the cinema or at home. But unfortunately they are taking it apart. They don’t even understand what they’re losing. Their decision did not make any economic sense. Even the most ordinary investor on Wall Street can realize this .

Directors have reason to oppose Warner Bros’ new strategy, because the standards for movies and dramas are more or less different. Whenever embarking on a new project, they always want their works to be shown on the big screen in theaters to bring the best effect in terms of visual intentions.

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Director Christopher Nolan has frankly criticized Warner Bros. ‘plans.

As mentioned above, Wonder Woman 1984 will be released on the HBO Max and some theaters around the world on December 25 (in Vietnam it is December 18). To accomplish this plan, Warner Bros. agreed to pay female lead Gal Gadot $ 10 million “real grain money”, which is considered compensation due to the impact of the epidemic on box office sales.

Until now, the salary for Wonder Woman’s cast and director has always been paid in two installments: 1 before the shooting (with production costs), and the other will be paid. depending on the success of the project. Warner Bros. ‘surprise decision. once again making the industry shake.

However, other big stars with equal, or even better, popularity are not so favored, including Keanu Reeves and Will Smith. The duo, as well as many other directors and actors can negotiate in the near future, like the way Gal Gadot’s representative attorney did with Warner Bros. However, this unfair and unprofessional way of working still makes many people “hot-eyed” and vehemently opposed to the plan to release the entire movie on HBO Max.

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Many directors are planning to boycott Warner Bros.

Under pressure from many sides, CEO Jason Kilar of Warner Bros. had to explain: “ The content we create is extremely valuable and cannot be kept in the corner forever. We believe this approach will benefit our fans, provide maximum support to film producers, while enhancing the experience on HBO Max and creating value for all. people ”.

Don’t know Warner Bros. Whether they succeed with their new strategy or not, but now they have offended a lot of “cheeks” in the movie world and have been assigned a new name – Former Bros. (roughly translated as Old Brothers, in the sense that no one wants to collaborate with this studio anymore).

According to ScreenRant, NYTimes

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Source : Genk