Vietnam and APAC also benefit greatly from OPPO’s new strategy?

Tram Ho

After the process of globalization took place in previous decades, the world of technology has always brought in two opposite characteristics. On the one hand, technological devices become the brainchild of all humanity – a smartphone that can carry design chips in the US and made in Taiwan / China, RAM and ROM from South Korea, Smartphone sensor from Japan. On the other hand, most technology firms still often put “head” research / design department in a few locations, usually at headquarters. Across the supply chain, through global distribution channels, the vision of a handful of designers becomes the experience of billions of users.

Việt Nam và cả APAC được hưởng lợi lớn nhờ chiến lược mới của OPPO? - Ảnh 1.

The blazing speed of 5G opens up so many opportunities for a new digital life.

Golden opportunity in the era of 5G

Entering the era of 5G, this approach to technology is no longer reasonable. With super-fast speeds (up to 1.86Gbit / s in testing with OPPO Reno), 5G is expected to be the key to solving the Internet of Things problem, opening the door to technological advances. going into human life. But life in each country, each region is very different, each user has different interests and habits. In order for 5G to reach its full potential, technological innovations cannot be confined to a small group of designers in a country or a city anymore.

Understanding this important fact, OPPO recently announced the establishment of a separate research center for the APAC region. Based in Kuala Lumpur Malaysia, OPPO’s newly established APAC Hub research center is just over 2 hours from Vietnam, 1 hour from Singapore and 4 hours from Hong Kong. OPPO developers and researchers here can easily understand and analyze Asian user behavior, thus bringing practical benefits to the technology experience in the region.

Việt Nam và cả APAC được hưởng lợi lớn nhờ chiến lược mới của OPPO? - Ảnh 2.

Innovations that bring 5G to the lives of Asians.

The groundbreaking 5G / IoT products recently announced by OPPO are a clear demonstration of this step. Vietnam and many other developing countries in the region have a young population, technology enthusiasts but not too much financial abundance (partly shown by the low-cost OPPO phones constantly leading the list of smartphones sold run). Low-cost smartphones usually have a limited configuration, and 5G addresses this by “sharing” the computing power between the device and the cloud over high-speed, low-latency transmission. The “5G Gaming Phone” concept announced by OPPO will soon break the hardware limit, and the geographical limit between user devices and the cloud.

Or, 5G CPE T1 transmitters are also the key to bringing high-speed Internet to rugged areas, difficult to build traditional fiber / ADSL cable infrastructure. By converting 5G networks into easy-to-use, high-speed Wi-Fi, this transmitter will help users to enjoy the advantages of 5G easily and conveniently. When the benefits of 5G are proven, many localities can leapfrog into the latest era of connectivity instead of going through the old generation of connectivity technologies. This way, any user can get straight to the Internet of Things life of the future.

Việt Nam và cả APAC được hưởng lợi lớn nhờ chiến lược mới của OPPO? - Ảnh 3.

Accelerating innovation – with Vietnam being one of the first destinations in the APAC region

Foundation for the IoT era

As OPPO solves computational power and connection speed problems, researchers have more data to serve as a basis for improving local services and experiences, launching phones, and more. Wearable devices or smarthomes are more suitable for APAC users. These products will then be widely distributed through OPPO’s booming flagship store network, bringing lab innovations to life in Vietnam, Malaysia, Singapore and more. The APAC Research Center will therefore shorten the creative cycle in the 5G era, creating an innovative “ecosystem” with users as the focus. The long-term difficulty of IoT – the great vision but far from reality – will be broken, bringing Vietnamese users in particular and the APAC region in general to really set foot in the era of connectivity.

Việt Nam và cả APAC được hưởng lợi lớn nhờ chiến lược mới của OPPO? - Ảnh 4.

Long-term vision for the future of technology, with users as the focus

At APAC Launch Day, OPPO also announced a partnership with one of the world’s leading chip / modem forces, Qualcomm, to bring 5G to the region as soon as possible. In fact, right from the beginning of 2019, OPPO’s Reno flagship model was chosen to make the first 5G call in Vietnam. By 2020, OPPO continues to set two strategic goals: accelerate 5G universalization and accelerate the Internet of Things. When pursuing those two goals, the world’s top 5 smartphone brand will open the door to technological breakthroughs flooding into life, realizing dreams that were unimaginable in the previous LTE or 3G era.

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Source : Trí Thức Trẻ