Top 10 enterprises leading the market providing e-commerce services: Shopee, Tiki, Grab, how are they ranked?

According to the Department of E-commerce and Digital Economy, in 2021, Covid-19 has seriously affected commercial and service activities of Vietnam in particular and the world in general. The negative growth of some service industries accounted for a large proportion, reducing the overall growth rate of the service sector and the whole economy. Summarizing the whole year of 2021, Vietnam’s economic growth is only 2.58%, the lowest in the past 30 years.

In that context, Vietnam’s e-commerce still maintains a stable growth rate of 16%, retail revenue reaching 13.7 billion USD in 2021; The proportion of e-commerce retail sales in the total retail sales of consumer goods and services nationwide reached 7%, up 27% over the same period in 2020.

In order to have a comprehensive view of the situation of Vietnam’s e-commerce application under the impact of the epidemic in the general picture of global e-commerce in 2022, the Department of E-commerce and Digital Economy – Ministry of Industry and Trade has announced the Vietnam E-Commerce White Paper in 2022. Similar to previously published publications, the content of the Book is built from the results of a survey of nearly 5,000 consumers and about 10,000 businesses, along with a number of data compiled from a number of reputable organizations in the world.

Accordingly, the Vietnam E-commerce White Paper 2022 has pointed out 10 leading enterprises in the market providing e-commerce services. Specifically, Shopee is the leading enterprise in the field of e-commerce. Followed by familiar names such as Lazada, Grab, Baemin and Tiki, ranked 2, 3, 4 and 5 respectively. The report also said that these 10 businesses account for 95% of the revenue market share of the company. website/app providing e-commerce services.

Regarding the goods and services that are bought and used the most on websites and applications providing e-commerce services, the report said that up to 21.3% of enterprises providing e-commerce services said that food and functional foods Power, beauty, and health are the most purchased items.

Meanwhile, 14.5% of enterprises providing e-commerce services said that online training and education services; consulting documents, legal, leasing, finance, management,…; job brokerage, study abroad consulting; Consulting, construction design, new architecture are the most used services on these platforms.

Regarding the main source of revenue of websites and applications providing e-commerce services, 42.4% of e-commerce service providers said that their main source of revenue comes from advertising, 36.7% of units answered that the Membership fees are the main source of income. Meanwhile, the percentage of websites/apps providing e-commerce services with the main source of income from the sale of goods and services accounted for only 24.8%.