Organizing 1 day has 3 million orders, the Ministry of Industry and Trade aims to deploy 52 days Online Friday in 2020 and only “nod” with genuine goods

2019 is the first year Online Shopping Day (Online Friday) does not organize mass sales but only nods for genuine goods, the representative of the Organizing Committee – Mr. Le Duc Anh – Director of the Center for Informatics and Public Digital technology (Department of Electronic Commerce and Digital Economy – Ministry of Industry and Trade) said.

According to the Organizing Committee’s conclusion, 24-hour shopping gold took place on https://onlinefriday.vn and App Online Friday app on December 6, 2019, there were 95,000 genuine products participating in the program, 720 businesses. new businesses registered to participate in the program, bringing the total number of businesses participating in the program on 3,840 businesses and retail websites.

According to statistics, the number of orders of the whole market reached over 3 million orders, an increase of 67% compared to 2018. In 24 hours on December 6, there were 11.9 million interactions across the system, 35,000 downloads. app, 1.6 million QR scans participated in the winning programs, and nearly 4,000 successful vouchers ordered via the BTC system.

The most interested products are technology, beauty cosmetics, culinary health.

In this event, the organizers also announced the launch of Online Friday 2020. The organizers run regular promotional activities every Friday, ONLY GENUINE PRODUCTS “EVERY FRIDAY” bring to customers and people. Consumers across the country a safe shopping experience, clear information, transparent origin of products at exclusive preferential prices.

The program has been implemented starting from 03/01/2020, up to Friday 17/01/2020 has done 3 consecutive periods. The model of EVERY FRIDAY is that each campaign will select 1 main product of 1 enterprise producing / distributing genuine goods. Quality and prestigious Vietnamese goods will be given priority to coordinate and promote the Vietnam National Pavilion program on e-commerce.

While users can buy genuine, cheap goods, with up to 80% shipping incentives from two Vietnamese carriers Viettel Post and VNPost, participating businesses are also provided with free marketing solutions.

Conditions for businesses to participate in the program include:

– Genuine manufacturing enterprises

– Genuine product distribution business

– Products with exclusive price program

– Enterprises are committed to ensuring product benefits to consumers.