No need to change much, Google can still succeed with Pixel 4a

Tram Ho

Google has a strange habit of launching the Pixel flagship model and its mid-range “a” version several months apart. Many of us must have spent a lot of time “on the hands” of the latest high-end Pixel 4, and wondered what features and design elements Google will bring to the upcoming budget model. This year, when the Pixel 4 and 4 XL were not appreciated by users in terms of value, attention immediately turned to Pixel 4a – whether the search giant could bring what to make this machine. become more valuable in the eyes of the user?

In fact, Google does not have to do much, nor does it have to make a series of changes from last year’s Pixel 3a, to be able to bring success to Pixel 4a.

As a mid-range phone at a fair price, the Pixel 3a has focused on value, not on high-end specs and features. If you’re going to sell a phone for around $ 400, you’ll have to compromise – and buyers don’t expect anything at that price either. That gives Google (or any other company) the opportunity to carefully calculate what strategy to upgrade through each generation of machines. You don’t have to upgrade your screen, camera, speakers, processor, RAM and storage at the same time – you can choose one or two things to focus on is more than enough, as long as those upgrades are earned. attract the attention of consumers.

The Pixel 3a and 3a XL have been great for months, and that means Google isn’t really under pressure to change things just to make their devices look “new”. They simply need to refine and upgrade the things that least cost them, and keep the rest. Maybe the Pixel 4a is not an “all-new” device, but that doesn’t mean it won’t be or won’t be a great device.

Không cần thay đổi nhiều, Google vẫn có thể thành công với Pixel 4a - Ảnh 1.

Pixel 4a leaked photos

Recent leaked information suggests that the Pixel 4a will have a new screen, a slightly modified overall design, and a new processor. The rest is quite similar to 3a: still has headphone jack, capacitive fingerprint sensor, single camera (but top), the latest software from Google, 4GB RAM, 64GB of storage, and a flat price of $ 400. That means 4a will have no Motion Sense or face unlock, no additional camera, and no outstanding Pixel 4 features. But that’s a perfect formula; Just make a few cool changes, keep things working, and sell them for the same price!

That doesn’t mean you shouldn’t be excited about the Pixel 4. In fact, we should be excited about having the perfect device at a good price, though it’s not much improved from the 3a. And don’t be surprised if there isn’t a lot of information about 4a leaked before the launch – maybe what has leaked is everything we should expect on 4a!

The most interesting thing about the Pixel 4a is probably the same as the Pixel 3a: a basic, well-finished smartphone, with a great camera, and lightweight, original software from Google, along with a good price. What more could you expect?

Reference: AndroidCentral

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Source : Genk