Most analysts satisfied with Apple’s announcements, think AAPL stock will climb

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Big-name analysts seemed satisfied with what they saw and heard during Apple’s launch of the iPhone 6, Apple Watch and Apple Pay, reports Forbes. Summarising investor notes from a dozen major companies, Chuck Jones found the general feeling was that Apple had delivered what was expected.


Tim Cook


The overall average of AAPL stock price targets was $109, against the current price of just over $100. Analysts pointed to a range of factors in forming their views, among them … 


– Better than anticipated iPhone 6 availability (against rumors of the larger model going on sale later)


– iPhone 6 and 6 Plus are priced right


– iPhone 6 Plus cannibalising iPad mini sales would be good for margins (more profit on the phone)


– iPhone likely to continue to grow in the key Chinese market


– Significant (but not amazing) iWatch sales next year, estimates ranging from 10M to 37M


– Apple Watch pricing (and thus margins) likely to be higher than anticipated


– Apple Watch just the starting-point for Apple’s future in wearables


– Apple Pay (in particular), HealthKit and WatchKit all make the Apple ecosystem more appealing to consumers


The big unknown, says Jones, is iWatch pricing: “there are multiple price points and we only know the $349 entry model.”

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