Looking up at the tsunami that struck the city, it turned out to be the world’s largest psychedelic work displayed on Samsung’s screens.

You look up an electronic billboard and expect to see an advertisement? However, with this billboard, you will see visual art in the form of a huge ocean wave, crashing onto the screen, as if trying to escape from confinement.

COEX Square in Seoul is home to the largest advertising screen in Korea, now serving as a “tank” for a giant wave, simulating continuous motion by a computer. part of the Public Communications Series created by D’strict, titled # 1_WAVE, this is the Anamorphic illusion (distorted illusion perspective), which seems to be the first in the series. advertisements, suggestions about other potentials in the future.

D’strict is a digital media technology company that designs, manufactures and delivers inspirational content, providing a new spatial visual experience for the world. COEX Square is a giant convention and shopping center in Gangnam district. This location is also sometimes called K-pop Square because the screen usually displays K-Pop content.

The way the giant water waves work is to use methods of distortion mirage to convey the images you see. The effect can only be observed from the calculated point. Otherwise, it will look distorted, the feeling of reality and depth no longer exist.

This is possible thanks to the intelligent high-definition LED screen, which forms a unified image. The screen is 80.1 meters long and 20.1 meters high, covering an area of ​​up to 1,620 square meters. The screen was developed by Samsung and includes about 31,000 LEDs, supporting resolutions up to 7,840 × 1,952 pixels.

Reference: T hisIsColossal