Jeff Bezos suffered a backlash when he “confidently showed off his personality”, wearing colorful outfits with a completely new style

The founder of Amazon and Blue Origin threw a New Year’s party on a yacht in the Caribbean. Although he was the focus of the party, not everyone was impressed with his eye-catching appearance.

Jeff Bezos is now 57 years old, he loves accessories, but this gives his haters the opportunity to mock his somewhat colorful aesthetic. In July 2021, the founder of Amazon and aerospace business Blue Origin, flew into space wearing a rather fancy cowboy hat from Aspen’s Kemo Sabe upscale store. Bezos’ girlfriend, reporter Lauren Sánchez, has a similar style.

The couple recently made headlines again when they posted a photo on Instagram showing off their outfits for a disco-themed New Year’s Eve party by the pool. In the photo, Mr. Bezos beamed in a pair of white Brunello Cucinelli jeans for $875, a Casablanca silk shirt at $1,247 with intricate patterns, and heart-shaped sunglasses from Saint Laurent at $505. night. Next to Bezos, Ms. Sánchez wore a sparkly jumpsuit with bold cuts.

” He sees fashion as a tool to attract attention ,” New York-based stylist and image consultant Peter speculates. ” He’s trying to change the look from the previous style. A bald, nerdy financier in chinos of the 90s seems to be gone .”

His new style has received some mixed reactions, at least on social media. On Instagram and Twitter, Anish K. Mitra, 33, a former Los Angeles-based investment banker, posted photos mocking and criticizing Bezos’ lavishness on his yacht.

Mitra points to the contrast between Bezos’ flashy pictures and what most people worldwide are experiencing due to Covid-19 restrictions as Omicron infections increase. “Bezos is enjoying his lavish life at a time when most people are struggling with the epidemic, and I think that’s the wrong way to draw attention,” he said.

Most of the more than 8,000 comments on Mr. Bezos’ New Year’s post on Instagram were negative. Some people also think that his tight pants on his appearance are increasingly “in line” with rapper Pitbull.

In recent years, Jeff Bezos has repeatedly broken the mold when it comes to thinking about what to wear. Meanwhile, the world’s richest people on the Forbes list, from Warren Buffett of Berkshire Hathaway to Amancio Ortega of Zara… all pursue a professional style. of Berkshire Hathaway to Amancio Ortega of Zara. But Bezos has, for several years now, been consistently breaking that mold, showing an interest in fashion, if not always sophistication.

In 2012, he was honorary chair of the year’s most prestigious fashion event, the Metropolitan Museum’s Costume Institute gala gala. He wore a luxurious suit when appearing with co-chairs Carey Mulligan, Anna Wintour and Miuccia Prada. Amazon contributed a sizable amount to that event, estimated at about $1 million. This is the first step for Mr. Bezos in the fashion world. In 2020, he sat in the front row next to Anna Wintour in the Tom Ford show.

In recent years, Bezos seems to be increasingly concerned with his image, which is especially noticeable by his toned physique and attention to the way he dresses. Stylist Peter said that Jeff Bezos’ effort to change his style of clothing is to have more influence on social networks, especially when he is running a space travel service business.

Peter has worked with many big names in the technology field. They all have the desire to use fashion to increase coverage on social networks. If Jeff Bezos’ goal is to be more famous, he has partly succeeded because in the near future, Jeff Bezos will gain a large number of followers.

Refer to WSJ