iPhone market share plummeted before the launch of iPhone 13

Tram Ho

According to a report from research firm TrendForce, iPhone market share in the second quarter fell by 13.7%, falling to 4th place on the global rankings after Samsung, OPPO and Xiaomi. The reason comes from the fact that this is close to the launch date of the new iPhone, so consumers tend to wait instead of spending money on outdated iPhone models.

A report from TrendForce said that the outbreak of the COVID-19 pandemic in Asian countries such as India, Vietnam and many other countries in the region has negatively affected the global smartphone market in terms of both output. sales and consumer demand. Global smartphone production in the second quarter of this year decreased by 11% compared to the previous quarter, but still achieved a growth of 10% compared to the same period last year.

Thị phần iPhone suy giảm mạnh trước thời điểm iPhone 13 ra mắt - Ảnh 1.

TrendForce also said that Samsung is the name most affected by the COVID-19 epidemic, although it still maintains its leading position in the ranking of the most popular smartphone manufacturers globally.

“Samsung’s smartphone sales in the second quarter of this year reached 58.5 million units, leading the ranking but saw a decline of 23.5% compared to the previous quarter. India and Vietnam accounted for the majority of production capacity. Currently, the recent severe COVID-19 outbreak has significantly affected Samsung’s smartphone production , TrendForce’s report said.

Apple is expected to regain its market share and rise to No. 2 when the iPhone 13 is released this September. iPhone 13 continues to be launched with 4 screen sizes, along with other devices such as Apple Watch Series 7, AirPods 3 …

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Source : Genk