Google changed its news search algorithm, prioritizing original content

Google once again changed the search algorithm to support news containing original content on search results.

Google said the company wanted to emphasize the original news coverage and that the news would be “promoted” in search results. To do this, it provides new guidelines for more than 10,000 reviewers. Their feedback will train the Google algorithm, affecting search rankings.

It will make people angry because basically, no one outside of Google knows exactly how this change will result. Sometimes some changes are small and insignificant, but sometimes, it changes the business model of many websites.

There is no exact definition of “original news” or criteria to evaluate how much an article has its original content. That depends on the newsrooms and publishers at different times.

In recent years, Google has tended to “show the latest and most comprehensive version of a story,” which means that follow-up articles appear higher than the original news. Not every good article is sensational. Publications often incorporate multiple sources of information to give readers a bigger picture, provide deeper reporting than the original news…

When a major technology company like Google changes software, it can have unintended consequences affecting related industries. For example, the press tries to cover the news as quickly as possible even when verified and confirmed. If originality is more important than accuracy, that’s a problem.

Google seems to understand this and solve a few questions. The company will ask reviewers to review the reputation of the publisher and promote the article if it “provides information that is not yet widely known,” especially “investigative, in-depth and original news”. .

Source : Ictnews