Facebook changed the slogan that has existed for 10 years, no longer “free and always will be” anymore

With the silent move to change the slogan from “Always free” to “Quick & easy”, is the leading social network in the world Facebook about to change in business policy?

In 2008, when registering to become a member of social networking site Facebook, the first slogan that caught the eye of network users was the slogan (slogan) “It’s free and always will be” (roughly translated: Free and always like that). Having been on Facebook’s homepage for more than a decade, the famous tagline is right under the Account Signing button, emphasizing the “free” element of the social networking platform.

However, in an unexpected move, the slogan of the slogan line has been silently changed to “” It’s quick and easy “, according to a recent discovery by Business page. Insider.

Using the website photo storage tool Wayback Machine, the site discovered the changes made by Facebook between August 6-7. Although Facebook has not yet provided an official explanation for this change, but according to Bussiness Insider, these may be new steps of Facebook.

The slogan has been around for a decade on the Facebook homepage

… and the new slogan has been changed

Up to now, Facebook has always affirmed that users will not have to pay any fee when registering to become a member on social networks. Instead, the platform operates and benefits from an ad-based business model.

In reality, however, the price paid for this “free” comes from our own personal data. And of course, this price is not cheap.

“Facebook is not free. That never existed. User data is the money that Facebook earns. The social networking platform has never been free because the data is worth a lot of money, ” said José Antonio Castillo, attorney and digital expert in Business Insider.

Asked why Facebook silently changed the tagline, the expert said the move could be aimed at dealing with a bill passed by the European parliament in May. The bill for the first time records data delivery as a form of payment.

In addition, Facebook’s previous slogan “Free and always will be” actually contradicts the platform’s policies. Specifically, in Clause 11 of the “Things to Know” section, Facebook affirmed, “We cannot guarantee that the platform will always be free.”

Source : Genk