- Tram Ho
Japan has begun to enter the summer with the drastic rise in temperature over the past few days. And in the context that the Covid-19 pandemic is still raging in this country, being forced to go in the hot weather with a tight mask, wet sweat on the face is very uncomfortable. Therefore, as soon as it appeared, the frozen mask immediately attracted the attention of netizens.
The story begins in Yamagata prefecture, which has a unique “ice culture”, to the point where ramen noodles and shampoos will also be frozen for use. And a local textile company recently devised a way to produce and sell “frozen masks”.
Basically, the company’s main business was initially textiles like sweaters. But when the business situation plummeted due to the impact of the disease, from mid-March, Goto Kexing – the head of the company – began to find a way to switch to making masks. And the idea of his frozen mask is basically fabric masks, but sold through vending machines with cold storage. And they are only sold at temperatures of 4 degrees C, to create a sense of cool refreshing for the user.
Goto stood in front of the vending machine of the same type as his frozen mask.
Thanks to this initiative, masks can be distributed 24 hours a day and consumers can buy them anytime to enjoy the feeling of “temporary cooling”. Each of these masks sells for 690 yen (about 150,000 VND), and comes with a set of 5 replaceable filters, priced at 300 yen (about 65,000 VND).
Currently the company has arranged two vending machines to sell frozen masks, but the average sales are about 500 units per day. According to Goto, the epidemic situation in Japan is still very tense, so he hopes that this new product will make consumers happy when buying.
In essence, this is still a regular fabric mask.
Despite the strong support of consumers, some conflicting views still appear as the idea that such a mask is high, while it only maintains low temperatures for a short time. Some people worry that the structure of the mask will be altered and that getting wet will affect the antimicrobial function inherent.
Refer to A sahi Shimbun
Source : Genk