Coocaa – “The factor of mystery” astonishing 2020

However, the Coocaa brand went against that trend. Evidence is that by 2020, Coocaa has sold more than 150,000 units in Southeast Asia, up 56.84%. In Vietnam, Coocaa’s annual GMV is $ 2.01 million and unit sold is 7,500 units. Especially in the third quarter, Coocaa had rapid sales growth.

So how did Coocaa break out from many TV brands and go against the trend?

For the first time in history, Coocaa and ClipTV collaborated to launch the product together

September 2020, Coocaa and Clip TV officially signed a cooperation and released co-branded products.

This first cross-brand partnership opens up a new chapter on TV viewing and changing traditional entertainment habits. Customers are free to enjoy ad-free content on TVs, iPads, mobile phones and computers, etc. with more than 100 local TV channels, more than 20 international channels and more than 10,000 hours of film. photos, dramas and TV shows.

The launch of the co-branded TV helped Coocaa boost sales in the Lazada 9.9 campaign.

The rap and dance challenge with JustaTee attracted millions of people

At the livestream of Coocaa collaborating with ClipTV, rapper JustaTee released TikTok Challenge and performed the rap called Coo-rap battle. Rapper JustaTee gave a challenge with the hashtag # Free Trial on TikTok. The challenge attracts more than 200 million followers of this special series of dance videos.

Along with attractive prizes from Coocaa brand, TikTok user community is excited to join the challenge with many interesting creations. Many foreign fans, elderly fans and child fans also actively responded to this challenge. Just swaying in accordance with the rhythm of music, a user has successfully conquered the “Coo-rap battle” rap arena.

This challenge inspired and created the success of the Coocaa branding event.

S6G Pro – Coocaa’s first Android 10.0 smart TV

In August 2020, Coocaa launched a completely new Android 10 experience called S6G Pro, the first TV of Coocaa running OS 10.0, with faster response time, and support for internal access. content is richer and possesses many other outstanding features.

With 2 + 32GB of “huge” memory, users can access large content libraries like Netflix, Prime Video and YouTube, and install thousands of Android applications without worrying about “freeze”. Users can also control S6G Pro by voice. With one-touch operation, users whether old or young can use this product more easily.

The S6G Pro is more than just a smart TV. Built with Google Assistant technology, coocaa co-branded S6G Pro TV and Cip TV can help users turn any home into a smart home, as you can use this assistant to control the light, Air conditioning, music and other home devices through a simple voice command …

Looking back to 2020, Coocaa had a strong breakthrough in Southeast Asia, doubling its performance and gradually improving brand awareness. In the year 2021, Coocaa will actively expand into new markets. In addition to doing business in Russia, Coocaa promises to continue to develop markets in Japan, Korea and other markets.

COOCAA is a subsidiary of SKYWORTH, which has 31 years of experience in the household electronics industry. The company’s robust manufacturing infrastructure ensures the highest quality of COOCAA’s TVs.

COOCAA entered the Vietnamese market in 2016 and since then, the company has steadily been in the top 3 of home electronics brands with the largest sales on Lazada Vietnam.

With advanced technology, reliable products, excellent after-sales service and affordable prices, the COOCAA brand continues to be increasingly trusted by families.

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