BKAV pays “commission” to brokers Bphone, AirB
- Tram Ho
In this December, BKAV has launched a series of products including true wireless AirB headphones and a trio of Bphone A series smartphones. These are considered strategic products of Vietnamese manufacturers to increase market share after more than 6 years. year on the market.
Compared to previous generations, Bphone A series has been set the lowest price ever by BKAV. Starting from 4.49 million VND for the Bphone A40 version, many agents are having a policy of reducing the price from 1 million VND to 3.49 million VND. This is considered an attractive price considering the relatively good configuration of Bphone A series with MediaTek Helio G85 chip, 5000mAh battery, 4 cameras, 6.67 inch Full HD screen.
BKAV CEO Nguyen Tu Quang and artist Xuan Bac at the introduction of Bphone A series
However, not stopping there, BKAV recently continued to launch a program called “Add users – Add trust”. With this program, BKAV will have a “commission” when referring others to buy Bphone or AirB headphones. The commission amount is converted into a discount voucher, which can then be applied to BKAV products.
The details of this program are as follows:
Bphone A Series (A40, A50, A60) and AirB, AirB Pro Headphones have received the attention of many customers, many Bfans have become ambassadors of Bphone and AirB and introduced them to friends. , my relatives use the same.
Bkav thank you very much for that. Therefore, Bkav sends to all of you the program: Bfans Ambassador: “Add users – Add trust”, the details are as follows:
1. Participants : All Bfans join Group BFC from 1 month or more
2. Program duration : From December 29, 2021 to the end of January 29, 2022
3. How to join:
During the program, when Bfan successfully introduces friends or relatives to buy and use Bphone A Series (A40, A50, A60) or AirB, AirB Pro headphones through channels: Bphone.vn, Bstore chain , Bkav’s stores on Lazada, Shopee. Bfan will receive the corresponding gift voucher as follows:
+ Invite 1 person: PQT worth 200,000 VND
+ Invite 2 people: PQT worth 500,000 VND
+ Invite 3 people: PQT worth 700,000 VND
+ Invite > 3 people: PQT worth 1,000,000 VND
4. Note:
– Gift vouchers used to buy Bkav’s products and services
– Can accumulate multiple coupons for 1 use
– Not redeemable for cash
This is considered a “one-to-one” program and has no precedent in the technology world. In the past, the early manufacturer OnePlus also implemented an “invitation letter” program, where OnePlus users could invite another person to buy a phone. Former OnePlus CEO Carl Pei said the reason this program was created is to “manage risks”, when a new manufacturer like OnePlus, if it produces too many devices without high demand, it will create a “crisis”. panic” and caused the company to go bankrupt.
However, the nature of OnePlus’ program is very different from that of BKAV, as the referrer does not pay any commission from the manufacturer. In fact, just over a year after the launch of the first OnePlus One, OnePlus discontinued this invitation system.
Returning to BKAV, CEO Nguyen Tu Quang once said that BKAV has an ambition to be in the top 2 in market share by 2023. “We Vietnamese people are always ASKING and SUPPORTING Make in Vietnam products, especially Smartphone. Help us confidently affirm THAI VUNG Bphone to be in the Top 2 market share in 2023 is completely feasible” , Mr. Quang wrote on social networks in May.
Perhaps, the “commission” program is one of the measures to help BKAV accelerate its growth. According to some preliminary calculations, BKAV will have to achieve a growth rate of at least 1000% to reach the position expected by BKAV CEO. With 2021 coming to an end and BKAV only 1 year left until the “deadline”, let’s see if BKAV can carry out this “impossible task”.
Source : Genk