Apple ignored the offer to reduce the ‘tax’ by 30%, Facebook angrily announced that Apple is “eating too thick”

Under Apple’s policy, developers pay Apple 30% of the total revenue earned from app purchases and other in-app purchases. This is a prerequisite for developers to accept if they want their app to be available on the App Store. However, the fact that Epic Games fired the first shot at Apple because of its exclusive behavior on the App Store has brought a new wave of criticism towards Apple.

According to CNBC, Facebook recently publicly criticized Apple for its revenue sharing policy for in-app purchases.

Accordingly, Facebook has just launched a new feature to help small and medium businesses organize events with live streaming fees. To support small and medium businesses, Facebook will not charge any fees for this service until the end of the year.

Notably, Facebook also suggested that Apple cut 30% of commissions through App Store transactions for the new service to support these objects. However, Apple shook its head to decline Facebook’s offer. It was this move of Apples that made Facebook really angry.

” We offered Apple a 30% discount on the App Store or allow us to use the Facebook Pay payment gateway to reduce costs for businesses that were struggling during the Covid-19 season. Denying both offers means that small and medium businesses only get 70% of revenue, which is very hard to make , “said Fidji Simo, CEO of Facebook applications.

” When users pay $ 20 to attend a paid online event, they think 100% of the money they spend goes to the organization of that event. But in reality, 30% of them are In the hands of a company worth nearly $ 2 trillion. We feel this is an important thing everyone needs to know , “Simo added.

According to CNBC, Facebook even considered adding a small caption stating “Apple charges 30% for this transaction” below each in-app purchase.

With the Facebook app on iOS, the caption states: Apple charges a 30% fee for this transaction. Meanwhile, the Facebook app on Android only says: Facebook doesn’t charge for this transaction. ‘

The representative of Facebook confirmed that this small caption was intended to inform Facebook users on iOS that Apple was ‘cutting scrap’ a large amount of money. However, the Facebook representative also admitted that it was unclear whether this comment could get through Apple’s censorship door or not.

Consult CNBC