46% of Vietnamese study on YouTube

This is the figure given by a representative of YouTube Vietnam at an event in HCM City on June 7.

YouTube is not just a place to watch video, but also a useful tool for learning. Statistics show that nearly half of Vietnamese users use YouTube for learning purposes, mainly skills, cooking, make-up …

YouTube is also considered an effective tool for learning foreign languages. About 10% of Vietnamese users are learning a foreign language on YouTube. This is the highest rate in Asia.

AYouTube representative said the percentage of social network users is increasing. Along with that, the amount of content increased 235%, the time for watching video rose 120% over the previous year and half of the video clips are watched on smartphones.

According to statistics, 30% of users search for information about products and almost 70% of users use YouTube for relaxation and amusement.

YouTube Vietnam has launched YouTube Guru – a program to help marketing experts, advertise and update the trends in making new online video. The program includes short courses and the opportunity to work with the advertising and marketing community.

This is a free program for anyone working in the marketing and advertising industry in Vietnam. Google launches YouTube Guru in early June. Vietnam is the first country in the Asia – Pacific region having access to the program.

Source : http://www.vir.com.vn/